I started writing this blog with an idea to spread awareness around the not so cool aspects of our beautiful fashion industry - it means talking about stuff that are not sustainable and needs to change for the sake of our planet and the people. The common consumer is not that well informed regarding different fabrics and its social and environmental impact, this blog would do just that and empower us all to make the right choices. Don't worry ill try my best not to bore you with all the technical stuff, this will be a fun ride for sure!

It will also feature the innovation in sustainable fabrics happening in India and local brands that are using sustainable textiles for their products.